Stories aren’t just entertainment—they’re how we’ve always understood the world.
Since the dawn of time, humans have been using stories to teach, connect, and survive. Back then, knowing which berries would kill you or where the lions hung out wasn’t something you figured out alone.
You learned it through stories.
Today, we’re not running from predators, but storytelling is still how we make sense of things.
Whether it’s a movie, a TikTok, or even a memory, stories are how we connect the dots.
Why Stories Grab Attention
Think about it—why can a kid name every dinosaur but still forget where they put their shoes?
It’s not because they love chores. It’s because dinosaurs have stories:
- The big, bad T. rex
- The gentle giant Brachiosaurus
- The clever Velociraptor
They’re characters, not just facts.
The same goes for your work. If people aren’t paying attention, it’s not because what you’re doing isn’t good.
It’s because they don’t see the story behind it. Without a story, it’s just another thing in the noise.
The Power of Telling Your Story
If you want people to care about your work, you have to give them a reason to.
Why does it matter? What makes it unique? The story is the hook—it’s what turns “nice” into “I need this in my life.”
When you tell a story, people feel something. They connect with the "why" behind what you do, and that’s what makes your work stand out.
So, stop just showing people what you’ve made. Start telling them why it matters.
